{"id":1378,"date":"2022-04-04T08:44:07","date_gmt":"2022-04-04T12:44:07","guid":{"rendered":"https:\/\/www.fullyvettedpodcast.com\/?p=1378"},"modified":"2022-04-04T08:44:07","modified_gmt":"2022-04-04T12:44:07","slug":"48-when-media-calls-part-1-confident-communication-is-key","status":"publish","type":"post","link":"https:\/\/www.ohiovma.org\/podcast\/episodes\/2022\/04\/04\/48-when-media-calls-part-1-confident-communication-is-key\/","title":{"rendered":"48. When Media Calls, Part 1: Confident Communication is Key"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull is-light\" style=\"min-height:453px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__gradient-background has-background-dim\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"2078\" height=\"1385\" class=\"wp-block-cover__image-background wp-image-1384\" alt=\"\" src=\"https:\/\/www.fullyvettedpodcast.com\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617.jpg\" style=\"object-position:46% 70%\" data-object-fit=\"cover\" data-object-position=\"46% 70%\" srcset=\"https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617.jpg 2078w, https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617-300x200.jpg 300w, https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617-1024x683.jpg 1024w, https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617-768x512.jpg 768w, https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617-1536x1024.jpg 1536w, https:\/\/www.ohiovma.org\/podcast\/wp-content\/uploads\/2022\/03\/pexels-terje-sollie-320617-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 2078px) 100vw, 2078px\" \/><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-columns alignwide episode is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-text-align-right wp-block-paragraph\">Episode 48<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\"><div class=\"wp-block-post-date\"><time datetime=\"2022-04-04T08:44:07+00:00\">04|04|2022<\/time><\/div><\/div>\n<\/div>\n\n\n\n<h1 class=\"alignwide has-text-align-center has-palette-color-8-color has-text-color wp-block-heading\" style=\"font-size:clamp(35.2px, 2.2rem + ((1vw - 3.2px) * 2.25), 64px);\">When Media Calls, Part 1: Confident Communication is Key <\/h1>\n\n\n\n<p class=\"has-text-align-center series has-palette-color-8-color has-text-color wp-block-paragraph\">Veterinary Medicine &amp; the Media Series  <a href=\"https:\/\/www.fullyvettedpodcast.com\/vet-med-and-the-media\/\" title=\"See Series \u00bb\">See All Episodes <strong>\u00bb<\/strong><\/a><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-995f960e wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Veterinary professionals are, on the whole, an introverted bunch\u2014so when it comes to talking to the media, many would rather express anal glands or tell an owner their beloved Princess Sophia is obese than be interviewed for the news. But with the population of pet owners growing larger every day, and the volume of unreliable sources increasing exponentially, it is more important than ever to ensure the public is getting accurate information from the actual experts.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this new series, Mia and Krysten are joined by the dynamic Dr. Courtney Campbell, whose experience with the media is extensive: For starters, he&#8217;s a regular guest on <em>The Doctors<\/em>, was a co-host of Nat Geo&#8217;s <em>Pet Talk<\/em> for two seasons, and is the recipient of the 2020 Excellence in Journalism and Contributions to the Pet Industry Award. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In the first half of the conversation, Dr. Courtney shares how his path led him to become a veterinarian and spokesperson for the profession. We discuss the concept of &#8220;edutainment&#8221; (or educational entertainment), the evolution of the media, and how it intersects with veterinary medicine. Most importantly, he explains the key elements of a successful media interview\u2014and you might be surprised to learn how simple they are!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Part two will air on May 2. <a href=\"https:\/\/www.fullyvettedpodcast.com\/subscribe\/\" title=\"Subscribe now\">Subscribe now<\/a> to get an email notification when the episode goes live.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"mt-0 wp-block-heading\">Episode Guest<\/h2>\n\n\n\n<div class=\"wp-block-team-member-block-team-member-block\"><div class=\"eb-team-member-57pcsvi eb-team-wrapper\"><div class=\"eb-team-inner\"><div class=\"image\"><img decoding=\"async\" class=\"avatar\" src=\"https:\/\/www.fullyvettedpodcast.com\/wp-content\/uploads\/2022\/03\/Speaker-CampbellCourtney.jpg\" alt=\"member\"\/><\/div><div class=\"contents\"><div class=\"texts\"><h3 class=\"name\">Courtney Campbell<\/h3><h4 class=\"job_title\">DVM, DACVS-SA<\/h4><p class=\"description\">A 2005 graduate of Tuskegee University, Dr. Courtney Campbell is a veterinary surgeon, media personality, and chief creative officer of Vet Candy. In 2020, he became the first Black veterinarian to receive the Excellence in Journalism and Contributions to the Pet Industry Award.<br><a href=\"https:\/\/www.fullyvettedpodcast.com\/guests#Campbell\" title=\"Learn More \u00bb\">Learn More \u00bb<\/a><\/p><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n<\/div>\n\n\n\n<div class=\"wp-block-column sidebar has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"background-color:#e1eece;flex-basis:33.33%\">\n<h1 class=\"sidebar wp-block-heading\">Listen Now!<\/h1>\n\n\n\n<iframe loading=\"lazy\" src=\"https:\/\/anchor.fm\/fully-vetted\/embed\/episodes\/48--Making-Headlines--Part-1-Tips-for-Talking-to-the-Media-e1g6t88\" height=\"102px\" width=\"100%\" frameborder=\"0\" scrolling=\"no\"><\/iframe>\n\n\n\n<div style=\"height:35px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h1 class=\"sidebar wp-block-heading\">Mentioned in this Episode<\/h1>\n\n\n\n<ul class=\"wp-block-list\"><li><a href=\"https:\/\/www.mvcinfo.org\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Midwest Veterinary Conference\">Midwest Veterinary Conference<\/a><\/li><li><a href=\"https:\/\/www.thedoctorstv.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"The Doctors\u2028\"><em>The Doctors<\/em><\/a><\/li><li><a href=\"https:\/\/www.drcourtneydvm.com\/media\/#natgeo\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Nat Geo Wild \u2013 Pet Talk\">Nat Geo Wild \u2013 <em>Pet Talk<\/em><\/a><\/li><li><a href=\"https:\/\/www.ted.com\/talks\/amy_cuddy_your_body_language_may_shape_who_you_are?language=en\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Power Posing\">Power Posing<\/a><\/li><\/ul>\n\n\n\n<h1 class=\"sidebar wp-block-heading\">Connect with Dr. Courtney<\/h1>\n\n\n\n<ul class=\"is-style-default wp-block-list\"><li><a href=\"https:\/\/www.drcourtneydvm.com\/\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Website\">Website<\/a><\/li><li><a href=\"https:\/\/www.drcourtneydvm.com\/contact-1\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Email\">Email<\/a><\/li><li><a href=\"https:\/\/www.facebook.com\/DrCourtneyDVM\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Facebook\">Facebook<\/a><\/li><li><a href=\"https:\/\/twitter.com\/drcourtneydvm?lang=en\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Twitter\">Twitter<\/a><\/li><li><a href=\"https:\/\/www.linkedin.com\/in\/drcourtneydvm\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"LinkedIn\">LinkedIn<\/a><\/li><li><a href=\"https:\/\/www.instagram.com\/drcourtneydvm\/?hl=en\" target=\"_blank\" rel=\"noreferrer noopener\" title=\"Instagram\">Instagram<\/a><\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<p class=\"credit wp-block-paragraph\">Cover photo by Terje Sollie on Pexels<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-team-member-block-team-member-block\"><div class=\"eb-team-member-08z80tk eb-team-wrapper\"><div class=\"eb-team-inner\"><div class=\"image\"><img decoding=\"async\" class=\"avatar\" src=\"https:\/\/www.fullyvettedpodcast.com\/wp-content\/uploads\/2022\/03\/BlueRiverPetCare_horizontal.png\" alt=\"member\"\/><\/div><div class=\"contents\"><div class=\"texts\"><h3 class=\"name\"><\/h3><h4 class=\"job_title\">Special thanks to Blue River Pet Care for supporting the podcast!<\/h4><p class=\"description\">Blue River PetCare is a growing community of 160+ veterinary practices. Their dedicated professionals work together to better the lives of the patients they treat and those who love pets. Blue River PetCare proudly offers opportunities for veterinarians at every stage of their career. They provide competitive compensation, ongoing development programs, and complete autonomy over patient care and protocols. Whether you&#8217;re interested in practicing medicine in a major city or small town, Blue River PetCare\u2019s locations across Ohio are guaranteed to have a career opportunity that&#8217;s right for you. Find out more by visiting\u00a0<a class=\"\" href=\"http:\/\/blueriverpetcare.com\/careers\">blueriverpetcare.com\/careers<\/a>\u00a0or by contacting <a class=\"\" href=\"mailto:careers@brplp.com\">careers@brplp.com<\/a>.<\/p><\/div><ul class=\"socials\"><li><a class=\"hvr-grow\" href=\"https:\/\/blueriverpetcare.com\/careers\"><i class=\"hvr-icon social-icon fas fa-globe\"><\/i><\/a><\/li><li><a class=\"hvr-grow\" href=\"mailto:careers@brplp.com\"><i class=\"hvr-icon social-icon fas fa-envelope\"><\/i><\/a><\/li><li><a class=\"hvr-grow\" href=\"https:\/\/www.facebook.com\/blueriverpetcare\/\"><i class=\"hvr-icon social-icon fab fa-facebook-f\"><\/i><\/a><\/li><li><a class=\"hvr-grow\" href=\"https:\/\/www.linkedin.com\/company\/blue-river-petcare\/\"><i class=\"hvr-icon social-icon fab fa-linkedin-in\"><\/i><\/a><\/li><li><a class=\"hvr-grow\" href=\"https:\/\/www.instagram.com\/blueriverpetcare\/\"><i class=\"hvr-icon social-icon fab fa-instagram\"><\/i><\/a><\/li><\/ul><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>With the population of pet owners growing larger every day, and the volume of unreliable sources increasing exponentially, it is more important than ever to ensure the public is getting accurate information from the actual experts.<\/p>\n","protected":false},"author":1,"featured_media":1384,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,7],"tags":[92,100,239,293],"class_list":["post-1378","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-episodes","category-veterinary-medicine-the-media","tag-communications","tag-courtney-campbell","tag-media","tag-practice-management"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"_links":{"self":[{"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/posts\/1378","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/comments?post=1378"}],"version-history":[{"count":0,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/posts\/1378\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/media\/1384"}],"wp:attachment":[{"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/media?parent=1378"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/categories?post=1378"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ohiovma.org\/podcast\/episodes\/wp-json\/wp\/v2\/tags?post=1378"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}